The hottest Jinyi night gossip 2014 IPTV

2022-08-26
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Jinyi night travel - gossip IPTV in 2014

compared with Ott, the popularity of IPTV has begun to decrease, and the views on IPTV stage theory and substitution theory are noisy again. Just put aside the external vision of the media and really look in depth. In fact, IPTV business led by operators is becoming the target of many content and value-added service providers. Because IPTV business can really receive money from users, because IPTV is also gradually evolving from the existing Linux closed platform to Android intelligent terminal. The difference is just a name

after experiencing the experience of being popular or not on Ott in the past few years, many content and business service providers have also begun to plan their own market more rationally. These are not the market strategies we want to see. Invest in Ott to make scale, build momentum, enhance influence and attract capital; Make revenue on IPTV, catch the flow of water, improve their survival opportunities, and give the management a benign financial. Therefore, many content and business providers are actually flirting with IPTV this year. However, with the increase of user scale and revenue, the entry threshold for business partners is also gradually increasing. Now, unless it is a really good business, the entrants are far from being given preferential treatment in terms of share proportion and cooperation conditions. But even so, it is still an opportunity, because IPTV is also advancing with the times

in fact, whether it is IPTV or Ott, if it cooperates with telecom operators, its essence is the business model of IPTV. It only adopts different business names because of the different license resources and avoidance policies

among the three existing telecom operators:

Chinatelecom is the communication operator with the largest number of IPTV users, especially in the southern provinces, and still began to achieve better economic benefits in terms of business income. At the same time, with the development of IPTV, the integration of Ott business is also brewing, and Jiangsu, Fujian, Sichuan and other places have also begun to explore the business form of iptv+ott. Perhaps due to the impact of the original SD and HD stock terminals, the pace may be slower in the incremental market of intelligent terminals, but on the contrary, these original stock markets will be the value foundation of the future. Therefore, I still feel that the cooperation with the existing IPTV business can not only benefit from the existing scale, but also benefit the future market

China Unicom, whether in the IPTV or current Ott market, has no leader. 1. The reasons for the errors are: fighting is the most appropriate statement. Although it has also issued a series of so-called documents to promote IPTV and Internet TV, it lacks unified layout, and each place does its own thing. As a result, Unicom's business is called differently in different places, with different partners and different business models. Especially for Internet TV, in many regions, there are even five license plate providers in a province, which are really confused. For China Unicom, we can't see its future

China Mobile is doing IPTV in the name of Ott. Relying on the clear strategy of having money, no burden, and aiming to improve broadband, it has really broken out a lot of scale in this year's Internet TV market, especially in Zhejiang, Jiangxi, Shaanxi, Sichuan, Fujian and other places. The user scale is also increasing, and the subsidies on terminals also make licensees and terminal operators actively improve. Although China Mobile's target of 10million this year is a little floating, it may have the highest growth rate among operators. Especially with the accumulation of experience in previous years, China Mobile has made greater progress in its understanding of policies than before. Of course, the most important thing is to have money and work well

although the launch of 4G services in 2014 may have an impact on the IPTV or Ott services of operators, I believe that under the pressure that radio and television also began to enter the broadband market again this year, telecom operators will continue to suppress third-party operators by developing high bandwidth services. Moreover, broadband China's strategy is no longer a slogan but a practical KPI. Therefore, It is believed that in 2014, telecom operators will strengthen their business in this area, and will also carry out the next generation of evolution on the basis of the existing IPTV, such as smart home. With broadband as the link, home customs as the hub, TV as the main screen, and the integration of new concepts such as smart home, telecom operators will gradually change from the original TV viewing as the core to the new trend of diversified services such as home applications and video. In fact, the existing IPTV can also be regarded as the digital TV business operated by the telecom operators. The local service of clicking the release button is their common advantage and feature. However, the development of broadband resources of telecom operators will generate more application services based on the existing IP network in the future. I believe IPTV is just the beginning

finally, let's talk about radio and television cable operators. In recent years, they have been entangled between Zigong and Beigong. Under the increasingly fierce Ott wave, the slogan of vigorously developing radio and television broadband has been activated again. However, the economic loss caused by metal rust each year accounts for about 2% of the gross national product, which is stagnant compared with the original one. Now it has only a sense of urgency and crisis, and has not been fundamentally improved on the basis of capital and other basic conditions. Whether it can restart smoothly remains to be seen? Now the dvb+ott mode made in various places adopts the cooperation with third-party Internet companies, and with the help of the public Internet transmission of operators, it is still difficult to decide whether to dance with wolves or borrow chickens to lay eggs, but the lack of control over core resources is its biggest weakness, but it is always a good start for radio and television to open diversified cooperation. Perhaps from another point of view, this is cable launching their IPTV strategy. At present, when pushing their broadband and video services, cable companies in many places not only refer to the bundled packages of Telecom IPTV, but also make greater efforts, which is quite competitive in price. For radio and television cable, the core is whether we can use this time window to build IP broadband, build the brand of radio and television network, and do a good job in localized services. Because the Matthew effect period of radio and television cable network is approaching

IPTV in 2014 --- TV business based on IP network, is Jinyi night travel

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